A launch that builds hype before sales even beginYou have something to launch — now let’s make sure it gets noticed
We develop launch concepts for brands, products, and campaigns. This includes communication logic, engagement stages, mechanics, and scenarios for your presence in the media landscape.
Key metrics:
from 10 business days
step-by-step process logic
with specific recommendations
What's included
- Product and competitive landscape analysis
- Defining the audience and key messages
- Launch concept: idea, mechanics, and scenario
- Step-by-step logic (before, during, and after)
- Recommended channels and formats for each stage
- First-month content plan
- Concept presentation with rationale
Who it's for
Launching a new product or brand to market
You need a concept that builds interest before the product is available and ensures a high-quality start.
Relaunching a brand after a rebrand
You need to guide your audience through the changes using specific communication mechanics.
Launching a new service or business line
You need to explain to a new audience what it is, why they need it, and why now.
How we work
Discovery (2–3 days)
Product, audience, competitors, timelines, and budget.
Launch strategy (3–4 days)
Goals, key messages, and logic for before, during, and after.
Concept (3–4 days)
Launch idea including mechanics, formats, and scripts.
Content plan (2 days)
The first month: what, where, and when.
Presentation
For the team or management.
